Powermat: Powering the Wireless World

Are you ready to finally cut the cord for good, Dear Reader? Have we given you enough buildup over the last several entries to make you really, really want it? Well, brace yourself baby…we’ve got what you want. We’ve got what you need…

POWERMAT  will soon be available for PURCHASE  in a store near YOU!

Not wanting to run the risk of anyone missing this particular meise, I’ll make an exception to my usual prohibition on repeating myself (after all, if this occasion doesn’t call for rethinking the old rules of operation, then what occasion would?!)…

Now hear this! “Ye of little and big faith together …the time is narrowly at hand to assume the position (on bended knee, of course) to praise, laud, revere, extol, and sing out the joys of your Higher Power for this day He bringeth unto stores near you a power hitherto unknown…the wireless kind!

I said that YOU, Lucky Reader, are finally poised to up the ante on your lifestyle (not to mention that hideous coif you’ve been sporting since Elvis left the building.) I refer to (oh puh-leeze, surely you can venture a guess by now, Dear Special Reader, to what it is that I’m always referring?) YES, THAT’S IT…Wireless energy (bravo).

So did you hear the one about Powermat & HoMedics?

HoMedics & PowerMat: A Dynamic Duo

This new dynamic duo, like other fabled and famous twosomes: Sonny & Cher, Napoleon & Josephine, Marc Antony & Cleopatra, Batman & Robin (?) — (Note to reader: Cleo, like Cher, needed no surname…now that’s what we call prima-donna power) – are on the short list of dynamic duos that made news (woe to the editor of those hieroglyphic “dailies”) changed views, and even started revolutions. You’ll remember, it was Sonny who “got you babe” to wear belle bottoms, right? Well, in keeping with theory that the whole is often greater than the sum of its parts, HoMedics and PowerMat have just signed the deal that will usher in the beginning of the “lifestyle revolution.”

HoMedics, an industry-leading manufacturer of 250 personal health and wellness products (just imagine the size of that medicine cabinet), available to consumers at 50,000 retail outlets in over 60 countries will incorporate Powermat wireless technology into an array of “ease of use” products by early 2009. You’re getting the big picture now, right? Life-enhancing wireless products right at your fingertips. Wireless, wonderful!

Too Much of a Good Thing Can Be Wonderful

Yes, Faithful Reader (and if you’ve made it this far, you certainly are), the marriage of these two dynamic, international entities is bearing fruit. Its name is HPNA, a.k.a HoMedics Powermat North America. Well, what’s in a name anyway – right, Will? The creation of this new line of consumer lifestyle products based entirely on the premise of “ease of use” technology will provide a level of luxury and comfort never before available and enhance the consumer experience within a wireless environment.

Imagine the possibilities, if you will.

Scenario 1: Marc and Cleo sailing down the Nile aboard her luxury barge with wireless hairdryers at the ready. All tidy, no muss, no fuss, no frizzies…just infinite time to pillage and plunder and well…..you know. Who needs Club Med! Who needs wires? No one.

Or maybe it’s Sonny and Cher. Scenario 2. He’s wearing those belle bottoms, she’s got on ………well, practically nothing and they are traveling to their next ‘Vegas gig, wanting to juice things up! No, really, real juice, as in a juicer! A power juicer. No plugs, no wires, just blending and mixing, mixing and blending all the veggies and vitamins one could ever need to turn back time! (No plastic surgery necessary, Cher, not that it’s a bad thing.) No wires. Who needs ‘em. Not us.

Or, Scenario 3. Napoleon, handsome in his world-famous pose with his hand tucked inside his dark blue doublet, concealing something – what could it be? No, not a bad manicure. Not the racing form from Longchamps, but rather a surprise. A miniature, wireless waterfall to please his one-true love, Josephine, so she can kick back, relax and listen to soft soothing sounds while munching on her cake. Quelle surprise. Tres French, n’est-ce pas? Hair dryers, juicers, soothing waterfalls, and other devices extraordinaire. Endless possibilities for the enhanced wireless, wonderful lifestyle.

Endless choices for you, Excited Reader. Remember what Mae West once said, “You only live once, but if you do it right, once is enough.”

House it going by you?

HOUSE IT GOING BY YOU?

(Sung to the tune:  “Home On the Range”)

“Home, home on the range, where my dear and my little ones play,

Where seldom is heard, the following words: “can I help you clean up the house today”

Now, try this happier version:

“Home, home on the range, where the dishwasher’s whirring, the crock-pot is stirring and I’ve not lifted a finger all day!”   Much better! Read on:

House Without Wires: Wise Men From the East

How many times have you wished that your house would just clean itself while you were doing more important things, like, well, reading this blog, for instance.  Seems only fair, doesn’t it?  After all, you pay the monthly mortgage – yikes, those scary bills at the grocer’s not to mention the price of a tank of gas just to get there – ouch – and you furnished your little palace as well, right?  So, why should you have to clean it too?   Okay, so your family is planning a surprise visit (probably to confirm the kind of squalor they’re convinced they’ll find you live in) and all you want is for your high-end, stainless steel appliances to come to life – like the tiny mice in “Cinderella” who made her ball gown – to program themselves to vacuum, wax the floors, wash the month-old, food-encrusted dishes piled high in the kitchen sink, and have the self-cleaning oven turn on and do its thing.  Take heart.  Your dream may be realized sooner than you think in the “House Without Wires. ”  Yes, Dear Reader, Wise Men have come from the East – Land of the Rising Sun – to bring tidings of the “House Without Wires.”

In the ‘House Without Wires,’ Powermat’s joint venture with Denpeki, a leading Japanese developer of advanced construction products specifically designed to create a cleaner, safer, more efficient, and environmentally compatible alternative to standard construction materials, it’s no longer just a fantasy.

The ‘House Without Wires’ (the road show coming to your town soon – more about that next time so stay tuned) will have your toaster toasting, your blender blending, and your coffee pot coffee potting(?) while being powered directly through the granite countertop in your kitchen.  Even those adorable little rug rats can enjoy toys that will automatically recharge when they put them away (yeah, sure, that’ll happen) in a Powermat-enabled toy chest.  Kids picking up after themselves? Talk about a fantasy! Well, we haven’t figured that one out yet.  Some things are beyond the reach of technology and science.  Maybe one day in the future genetic engineering will address that issue.

If Walls Could Talk

Powermat and Denpeki have set a new construction and building standard by using sheetrock embedded with Powermat’s wireless technology. How smart is that!  Guess what they call it, go on.  Take a stab at it.  It’s a no-brainer: The SmartWall!

Talk about the smartest guys in the room.  These guys are building the room.  If walls could talk, these walls would be singing arias!

The smartwall – like the Powermat — enables virtually any surface throughout your house to become an alternate method for power distribution. Imagine, smart walls.  Not just something that separates one room from another (and that you, convincing yourself you had real style,  painted eggplant purple.  NOTE: it took 5 coats of white to cover it up and my kitchen NEVER quite looked clean again) or a spacial divider decorated with a picture of you and your ex whom you haven’t spoken to in 3 years (TMI?) Instead, these smart walls or as the cognoscenti call them – internal power centers – take on a new significance within your home.  No one would want Mr. Gorbachav to tear down these walls!

Construction of the House Without Wires is underway and as its completion nears, we will be in touch – hello Barbara Walters.  We’re in touch, so you’ll be…………in the know.

When the Cat’s Away, Appliances will Play!

Since Powermat’s proprietary Surface Enhancement Technology (SET) (see our earlier blog about SET) facilitates the safe and efficient transfer of power in a manner that is also environmentally friendly, (SAFE, GREEN, CLEAN and it does the dishes too – talk about answered prayers, Truman Capote!) just imagine that you will be able to program your appliances via Powermat technology and, voila, while you’re sleeping your house is awake and working for you.  Ta-da!

Safety First, Kids!

Oh – and did I mention that the SmartWall is also an effective fire prevention tool? Well, I am mentioning it now and it is no small thing, gentle reader. SmartWalls transfer power by means of magnetic induction rather than electrical current.  By doing so, they reduce the potential for electrical sparking, the major cause of fires (85-90%) within homes.  The SmartWall also eliminates the use of multiple electrical outlets that can be overloaded and, as a result, mucho dangerous (BTW, am I the only one who at the tender age of 3, stuck a fork in the outlet to see what would happen and got the shock of my life?!  Well, no matter…no more.)

And while we hate to name drop, Shimon Romach, Commissioner of The National Fire & Rescue Service of Israel, said “Most residential fires are rooted in an electrical cause…by introducing an alternate method for energy distribution that operates by means of a completely different infrastructure, the incidence of home-based fires will dramatically decrease.”   When Shimon speaks, you betta listen, bustuh!

Powermat: Are You Getting Yours?

Whew!  You’re back for more Powermat perusal.   We’re not surprised.  Glad, but not surprised J

And based on your questions and comments – and thanks for asking, Tipper – we are GREEN ALL OVER – and tickled pink that you wrote (next time please post directly to the blog instead of sending copies of Al Gore’s documentary to our entire marketing team.)

It’s easier and easier being GREEN these days (nod to Kermit, the Frog) and Powermat is as GREEN as they come.

Mind you, we’re not just another wireless pretty face.  We are the safe, cost effective, and it bears repeating, “environmentally friendly” and responsible way for enabling most any surface to act as a power supply.  Brilliant, yes, but GREEN?  Read on.

An Environmental Breakthrough

It is a little known fact, but nevertheless true that one of the earliest champions of environmental consciousness was The Great Emancipator himself, Abraham Lincoln.  Yes folks, the truth is that Lincoln was ONE REPUBLICAN president who knew where his bread was buttered (and it weren’t in no oil field).  And while its safe to say that Lincoln is not really remembered for his environmental legacy (freeing the slaves and presiding over the Union during the Civil War overshadow his accomplishments in just about every other area) Lincoln left behind an environmental legacy that would take even Bono to task.

In 1862 Lincoln established the U.S. Department of Agriculture (USDA), a powerful governmental agency that even today has a major impact on our environment. He authorized the establishment of the National Academy of Sciences in 1863 and also signed one of the first conservation laws, which helped lay the foundations of the National Park Service. In 1864 Lincoln signed one of the first conservation laws; a bill to established protection for the Yosemite Valley in California.

It is in the spirit of Abraham Lincoln and his great environmental legacy that Powermat has promised to LIBERATE us from the confines and constrictions of wire-based energy distribution. (Was it George Washington who swore ‘no foreign entanglements’ when casting his lot with the US Settlers? Could he have been talking about wire-based entanglements?  I suppose that’s a subject for another blog.  But I digress…)

Powermat’s proprietary Surface Enhancement Technology (SET) (as in Suuuuuuuch Exciting Technology) facilitates the safe and efficient transfer of power in an environmentally advantageous manner.  (GREEN)

Beyond simply eliminating unsightly wires and tangled cords that detract from the overall aesthetic of any environment (are you paying attention to this, Martha Stewart!), SET (as in Simply Eliminating Tangles) technology supports a GREENER global cause.

Designed to profile the power needs of any electronic device with which it makes contact through an ‘electronic handshake’ (you can tell a lot from a handshake), it provides power only to the extent needed and only when the device is in use (Superior Energy Trend?! – don’t stop me now, I’m on a roll).   Again, GREEN.  You seein’ a pattern here?  Therefore, it saves energy, cuts costs, and completely eliminates the transfer of energy when a device is in idle mode.  This, Dear Reader, is optimum energy utilization or what we in the biz call………………. GREEN!

SET = Start Energy Transfer,

SET= Saves Energy Totally,

SET=Smart Economical Trend

(phew!  I had to get that out of my system).

At Powermat we are always reminding our readers of who benefits from SET technology, i.e., Business travelers, Architects/designers, Office workers, Consumers. Well, here’s the real truth of the matter:

Powermat is part of a global effort by responsible citizens of the world, to help heal an environment under attack. And that aint no joke.

Let Us Count The Ways – SET – Or, You Know You Want It

In how many ways can we describe SET?  Stops Environmental Trashing, is another – just can’t help ourselves, so easy and such fun.   As you see, SET stands for many things GREEN.

So, ready, SET, go and please send us your SET mnemonic.  C’mon, you know you want to.  Just send yours to Powermat and we will select the most original SET and the winner or winners – room for more than one winner – will be announced in our upcoming blog.  That’s how you get yours and we get yours!  Brilliant and GREEN!

We could rave on about SET being GREEN until we’re blue in the face – not that there’s anything wrong with that – but we think you’ve got it now.  Powermat is part of the solution to keeping Mother Earth GREEN!  Yes, we are.  So, do it for Mother Earth, do it now, be part of the global greening solution and get yours – your own Powermat.  One small step but a huge ripple effect.   (SET = Save Earth Today – be still my foolish heart).

Looking forward to getting yours, aren’t you?

See you next time.

Powermat to the People!!

Welcome to the first installment of the Powermat blog! We’ll be using this space to keep you updated on the latest Powermat news, to fill you in on product updates and to get your feedback.

Tripping the light fantastic in a wireless environment, but not tripping over the wires to do it, Powermat technology provides cordless electrical power to all your electronic devices without individualized power cords or chargers and without accessing multiple sockets or docking stations. Yes, we’re that good.

How is this monumental achievement possible, you ask. Well, to begin with (and for those of you who continue to doubt us, Thomas) we have neither reinvented the laws of Physics nor are we engaging in some new form of prestidigitation. In fact, Powermat utilizes principals of magnetic induction (a phenomenon which has been around since the dawn of time) and its own proprietary surface enhancement technology (SET, as in “on your mark…“) to take power from the wall at one access point, put it through a converter and after manipulating the frequency of the electrical current, convert it to magnetic energy.

Too good to be true, you say? Well, it only gets better. Powermat is energy efficient; delivering targeted energy, as needed, to operate devices in direct contact with the mat. And it’s an effective fire safety tool that eliminates the need for multiple outlets and along with it, any potential for sparking, a major cause of fire in and outside the home. And, of course, with the elimination of outlets, you no longer need to worry about that precocious six-year old and his tendency to stick any metal object he can find into the socket.

From whence did this new technology come, you ask. And why now is it so suddenly available, you ask again. Good questions all. Answers: Remarkably, it’s not so sudden. In fact, at the turn of the century a man named Nikola Tesla experimented with the transfer of wireless energy and learned that it’s hard to keep an assistant with third-degree burns over three-quarters of his body (just joking, kids.) In truth, his failing was that he couldn’t effectively control the energy once he released it into the air. You see, energy has the predisposition to diffuse at will and that has impeded scientists’ ability to effectively harvest and focus wireless energy in a safe and useful way. (wait for it…) UNTIL NOW!

Powermat solves the “Tesla dilemma” by utilizing proximity. Huh? What I mean to say is that the electronic device in question (be it cell phone, laptop, or PDA) must sit directly on the powermat to operate. When it does, there is an “electronic handshake” between the device and the mat whereby the device announces itself to the mat, and says “howdy…I’m a Nokia phone and I require this amount of power” In response the mat only supplies the power necessary for that particular Nokia phone and only to the degree necessary to operate it. Simple? Yes. Ingenious? Hardly. Why didn’t anyone else think of that? Beats me.

Powermat is the safe, cost effective, environmentally friendly (color us green) and responsible way of enabling any surface to operate as a power supply.

Plug it in, Plug it in:

Powermat is the answer to the universal cry “Where can I plug it in?” because there are never enough sockets around when we need them. Be it in our homes, offices, hotel rooms, at the airport, the library or just schmoozing in our favorite coffee house casually sipping an iced-upside-down-double blended-grande-mocha-chip-raspberry-latte-frappucino.

Powermat is THE answer for business travelers suffering from the endless frustration associated with endless socket-seeking in airports, restaurants and hotels.

For architects/designers, it eliminates the tangle of “wire-spaghetti” that accumulates behind our computer monitors, under our desks and in plain sight of busy (and even not so busy) work stations.

For office workers, Powermat provides viable, reliable and completely safe access to power at their fingertips (note: For those of you in small offices where lack of access to power outlets is an acceptable excuse for work-product tardiness, the jig is now officially up.)

For general consumers, Powermat represents a new frontier (Note to marketing team et al: William Shatner product endorsement? How about Leonard Nimoy? What’s he doing these days?) that promises versatility and convenience ranging from the ability to simultaneously charge multiple electronic devices, to the eventual introduction of the “house without wires” – currently under construction in Japan.

With the advent of surface enhancement technology, we have gained the capacity to transform surfaces of all kinds into conduits for wireless power delivery. The practical applications for this groundbreaking technology will fundamentally change the way we interact with our environment and power our world.

In fact in years from now, our kids may never even know what a socket is. Now go ask your parents what it was like playing vinyl records? Or better yet 8 track tapes…

Hello world!

Hello and welcome to Powermat’s Blog. We look forward to sharing the latest and greatest news about our cutting edge technology.  Please visit us again soon!